Some PR companies believe their job is done once they issue a press release. We believe this is only the start of our work.
We pledge that any press communications we do, follow this process:
Pre-engagement where possible to create an appetite for the issue
Liaising with journalists with expertise and interest in your story
A tailored advocacy campaign
Ongoing media engagement
Post campaign verification of effectiveness
A press release on its own is just words.
We believe quill-power also needs will-power if we are to get real results for our partners and clients.